If you have successfully registered a Trade Mark, you need to maximise its benefits! Here are some of our tips to assist you with making the best out your registered Trade Mark.
READ MORE »Posts in category Trade Marks
Why did Wikipedia shut down? Does SOPA and PIPA affect me and my business?
While SOPA and PIPA are US laws, the passage of these laws could potentially affect Australian-based internet businesses who also trade in the US, especially those who operate websites which allow its users to contribute or comment on the website.
READ MORE »I had it first! The perils of operating without a registered Trade Mark
While it comes highly recommended, the registration of your trade mark with IP Australia is not necessary to market your goods or to mark them with your trade mark. A trade mark is a badge of origin or a signal to others that the mark is associated with you or your business. The benefit of [...]
READ MORE »Selling your business? What about your Trade Marks?
Are you thinking of selling your business to a prospective purchaser? One of the things that you have to think about when doing so is to account for all of your assets and your liabilities.
READ MORE »Bubble Tea and Comparative Advertising
Differentiating your products from your competitors products is critical if you want to achieve commercial success. This being the case, it is often risky business if you decide that the best way to do this is to undertake comparative advertising.
READ MORE »
